Client
xo
Industry
clothing store
Location
iraq
Our Role
- Brand Discovery
- Brand Strategy
- Brand Identity Design
- Package Design
- Social Media
The Challenge
XO : It is a store specialized in selling clothes and printing on them using advanced printing techniques. The store is distinguished by providing a high-quality printing service, excellent packaging, and modern designs. One of the brand's values is high quality and distinction from other competitors.THEY CAme to MohamMed Sonic to design an integrated brand that is distinct from other competitors in the labor market.
The Solution
We designed the visual identity of the brand in a very distinctive way, as the store is distinguished from the rest of the competitors by its high quality, distinctive packaging method and the type of fabric used. These values were reflected in the visual identity of the brand, as appropriate colors were chosen that indicate elegance, luxury and sophistication, and the logo was designed with a modern and simple character, as the letters of the name X and O were combined with the drawing of the four-pointed star that indicates high quality and carries the values of the brand. This design has enhanced the value of the brand and made it distinctive in the labor market and attracts its target audience.
